Engagement with Sports Betting Content in New Zealand 2024

Engagement with Sports Betting Content in New Zealand 2024

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TGM StatBox. (2024). Engagement with Sports Betting Content in New Zealand 2024. TGM StatBox.
Chart Details
Country: New Zealand
Type of survey: CAWI
Number of respondents: 133
Age group: 18-55+
Published date: 2024
Survey Question:

"How much do you agree or disagree with the following statements about sports betting? - I like engaging in sports betting content (e.g., on social media, websites discussing sports betting content)"

Key Takeaways

In New Zealand, the engagement with sports betting content on platforms such as social media and websites appears to be relatively low. While 33.9% of respondents agree that they like engaging with such content, with 12.1% strongly agreeing, a larger portion (39.2%) disagrees, including 20.0% who strongly disagree. Although there is some level of interest in sports betting discussions, a significant majority remains disengaged or disinterested, pointing to the need for a more nuanced approach in targeting audiences for sports betting content.

For further insights, explore shift in New Zealanders’ betting habits, driving forces behind sports betting in NZ, Top online betting platforms in New Zealand.

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Gambling and Sports Betting Report in New Zealand

Gambling and Sports Betting Report in New Zealand

Gambling and Sports Betting Report in New Zealand

Discover all you need to know about Sports Betting in New Zealand with TGM StatBox. Get the comprehensive report, featuring graphs and tables for insights.

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