Chart

Preferred Travel Styles Among Italians 2023

Log in to unlock

No account? Sign up free — new members get 3 premium charts to view.

Insights

Key Takeaways

Italians predominantly favor relaxation and discovery trips, with of respondents choosing this travel style. This preference aligns with global trends, highlighting a universal desire for stress-free vacations that allow exploration and cultural immersion. Health and well-being trips are also popular among Italians, with of respondents indicating this preference. In addition, festive trips, including clubbing and festivals, attract of Italian travelers.

For a broader perspective, check out other statistics on most popular air travel destinations for Italians, most popular travel activities in Italy, most popular travel companions for Italians.

AI-powered chart insight: This summary is automatically generated to help you understand the chart at a glance. It is intended as an overview; view the full chart and underlying data for complete context.

Related report

Would You Like to Know More?
Explore Our Travel Report

Charts library

Further Recommended Travel Statistics

Statbox vector
The briefing
New data, in your inbox

Consumer insights, data stories and product updates as we publish them. No other mail, and one click to leave.

Roughly two emails a month.

Research services
Have a question our newsroom hasn't answered? Ask it directly.

Our team can run the study behind the story — in 60+ countries, on your question, with the data belonging to you.