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TGM Global Pet Care Survey 2023, TGM Research
Indicate the 3 most important factors for you while buying pet food?
"Key Takeaways
Quality emerges as the paramount factor, with 82.12% of Australian pet owners prioritizing it when buying pet food. Price is a significant consideration, with 73.07% of respondents highlighting it. Pet owners seek value for money, balancing their budgets while ensuring quality nutrition for their pets. Companies could benefit from offering competitive pricing strategies or value bundles to attract cost-conscious buyers. Over half of the surveyed pet owners (52.80%) prioritize products that address specific health concerns. This underscores the growing awareness and demand for specialized nutrition tailored to individual pet health requirements. For more insights into the pet market, explore the rate of popular pets in Australia, best channels for buying pet food in Australia, and most used pet services by owners in Australia.
Pet Care Report in Australia 2024
Discover insights into Pet Care in Australia with TGM StatBox. Access our detailed report, including graphs and tables, to uncover the industry's trends.
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