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TGM Global Pet Care Survey 2023, TGM Research
"What are the top 3 brands of pet food that you usually feeding your pet?"
Key Takeaways
Royal Canin dominates in South Korea's pet food market, with 38% of respondents choosing it as their preferred brand. This indicates a strong trust and loyalty among pet owners towards this brand, likely due to its perceived quality and nutritional benefits. Hill's pet Nutrition captures 4% of the market, showing a modest yet significant presence. This suggests that South Korean pet owners are increasingly valuing specialized diets that cater to specific health needs, aligning with global trends in pet care. Conad, though less traditional in the pet food industry, holds 8% of the market share. This reflects a growing inclination among South Korean pet owners towards affordable and locally accessible options without compromising on quality.
For a deeper dive into the topic, explore top sources for pet care advice in South Korea, motivations for choosing pet food in South Korea, popular pet food shopping channels in South Korea.
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