About this report
Explore how technology and changing consumer expectations could shape the future of pet care in Japan. The TGM Japan Future of Pet Care Report 2026 examines attitudes toward AI, smart health solutions, digital services, sustainability, and other developments.
The report draws on responses from 239 consumers in Japan, surveyed between 23 September and 06 October 2025. Pet companies, technology providers, veterinary groups, retailers, innovation teams, and investors can use the findings to understand consumer interest, assess adoption potential, prioritize new ideas, and develop future-facing products and services based on measured consumer attitudes rather than assumptions.
What's inside
Pet Owners’ Monthly Spending Patterns
Changes in Pet-Related Spending
Shifts in Pet Owners’ Shopping Behavior
Popular Channels for Purchasing Pet Food and Supplies
Most Purchased Grooming and Health Products
Purchase Frequency of Grooming Supplies and Accessories
Most Utilized Pet Healthcare and Wellness Services
Most Common Pet Care and Training Services
Frequency of Professional Grooming and Training Sessions
Emerging Interest in Future Pet Care Services
Most Anticipated Pet Care Innovations
Pet Care Technology & Future Insights in Japan 2026
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