About this report
Understand what influences pet nutrition and product decisions among consumers in South Korea. The TGM South Korea Pet Care Report 2026: Nutrition & Products examines owner behavior across pet food, nutrition, product preferences, and purchasing decisions.
TGM Research surveyed 394 consumers in South Korea between 23 September and 06 October 2025, giving manufacturers, pet food brands, retailers, distributors, and investors direct consumer evidence. The report can support innovation, portfolio development, segmentation, positioning, and go-to-market strategies for organizations looking to better understand demand in South Korea’s pet products market.
What's inside
Most important aspects of pet care
Types of food that pet owners primarily feed
Types of treats that pet owners give
Frequency of purchasing pet food
Emerging nutrition trends
Monthly spending on pet products/services
Breakdown of monthly pet care spending by category
Change in pet-related spending
Popular channels that people typically purchase pet food/pet supplies
Factors influence pet product shopping decisions
Important factors for buying pet food
Shift in pet owner's shopping behavior
Responsible person for pet care decisions in the household
Sources of information to learn about the best pet care
Pet owners' likelihood of recommending their main pet food brand to
friends and family
Drivers of new product trials
Importance of Eco-friendly factor
Popular eco-friendly practices for pets
Interest in future services & innovations
Popular technologies in pet care in the future
Most interested upcoming pet care services
Pet Nutrition & Product Purchases in South Korea 2026
Reports hub
Charts library
Topics library
Consumer insights, data stories and product updates as we publish them. No other mail, and one click to leave.
Roughly two emails a month.
Our team can run the study behind the story — in 60+ countries, on your question, with the data belonging to you.
Type at least two characters to search.
