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TGM Global Pet Care Survey 2023, TGM Research
Key Takeaways
Veterinarians are the most trusted source for pet care advice, with 51.38% of Australians relying on them. Internet searches are also widely used, with 38.22% of respondents turning to online resources.
Pet stores serve as valuable information centers, with 24.80% of Australians seeking advice here. This suggests that pet stores play a crucial role in providing expert guidance alongside products.
Social media platforms are used by 20.12% of Australians for pet care advice, reflecting the growing trend of leveraging online communities and influencers for pet-related information.
For more insights on pet industry trends, explore the most popular pet breeds in Australia, most used pet services by owners in Australia, and most popular pet food brands in Australia.
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