Most Indian respondents believe that sports betting makes them more interested in following sports. About of respondents either agree or strongly agree with this statement, showing that for many, placing bets on sports events increases their excitement and engagement with the game. The majority () strongly agree, while a similar number agree with the idea. Only a small percentage (around ) disagree, with even fewer strongly disagreeing.
Overall, for a majority of those who participate in sports betting, it seems to lead to greater involvement in the games they bet on. As sports betting becomes more accessible, it could continue to influence how people follow sports, potentially affecting fan engagement and the way sports content is consumed.
For deeper insights, discover India’s sports betting content engagement, Key motivations for sports betting in India, India’s preferred betting channels.
