Key Factors in Choosing Pet Food in Kenya 2023

Quality is the most important factor, with 79.23% of respondents prioritizing it. Price follows as the second most crucial consideration at 63.23%. Interestingly, the composition of ingredients ranks third at 61.05%, indicating Kenyan pet owners' strong interest in what goes into their pets' food. Kenyan consumers value both the overall quality and specific contents of pet food, while also being price-conscious in their purchasing decisions.

For additional insights, check out top pet services used by owners in Kenya, leading channels for buying pet food in Kenya, best sources for pet care advice in Kenya, and most common pets owned in Kenya.