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TGM Global Pet Care Survey 2024, TGM Research
"Where do you usually purchase pet food?"
Key Takeaways
In Vietnam, online platforms are the most popular channel for purchasing pet food and supplies, with 52.00% of respondents choosing digital shopping. This preference highlights the growth of e-commerce in Vietnam, driven by convenience and access to a wider variety of products. As pet owners increasingly turn to digital platforms for their pet food and supply needs, it is crucial for pet brands to establish a strong online presence. However, physical stores, especially independent pet shops and supermarkets, remain important. Many consumers still value in-person shopping for immediate product access or personalized service. Therefore, offering robust online sales channels while maintaining a presence in traditional retail environments is key to reaching a diverse consumer base.
For additional information, visit statistics on pet food selection factors, pet ownership attitudes in Vietnam, most popular dog food brands, and most popular cat food brands in Vietnam.
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