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TGM Global Travel Survey 2023, TGM Research
"What are your favorite airline brand?"
Key Takeaways
Turkish Airlines dominates the airline preferences among Turkish travelers, with an overwhelming 73.8% citing it as their favorite brand. This strong loyalty to the national carrier likely stems from its extensive network, cultural familiarity, and reputation for quality service. Pegasus Airlines, a low-cost carrier, follows as the second most preferred airline with 28.7% of travelers favoring it. The third most popular airline among Turkish travelers is AnadoluJet, with 6.5% preference, which is notably lower than the top two choices but still significant. For more insights on Turkey's travel trends, explore Turkey's citizens' most popular international destinations, top resources Turkey's citizen use to discover new destinations, and favored travel styles of Turkey's citizen to understand how preferences are evolving.
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