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TGM Global Travel Survey 2023, TGM Research
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What are the 3 most important factors to you when planning your international trip?
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Key Takeaways
Among Canadian travelers, those aged 55-64 demonstrate a strong inclination towards all-inclusive experiences, with 32% prioritizing these options when planning international trips. Similarly, 29% of travelers in the 45-54 age bracket share this preference, indicating a trend towards packaged offerings that provide convenience and value.
In contrast, younger Canadians, particularly those aged 18-24, emphasize cost and affordability, with 50% prioritizing these factors in their travel decisions. This age group also values flexibility, as 19% indicate the importance of a flexible schedule in their travel plans.
Gender preferences reveal interesting insights as well. Female travelers in Canada exhibit a higher tendency towards excellent dining options, with 22% emphasizing this aspect. Additionally, 56% of women consider cost crucial, reflecting a strong focus on budget-conscious choices. On the other hand, male travelers show a preference for relaxation, with 35% prioritizing free time to unwind, alongside a notable interest in all-inclusive packages, where 22% favor these offerings.
For further exploration of travel preferences, examining Canada's top travel requirements, popular travel styles, and favored accommodation options can provide a more comprehensive understanding of the evolving landscape in the travel industry.
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