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"When thinking of food delivery applications operating in your country, which companies come to your mind first?"
Key Takeaways
In Mexico, the food delivery app market demonstrates clear brand dominance. Uber Eats emerges as the most prominent brand, achieving a top-of-mind recognition rate of 82.79% among consumers, closely followed by DiDi Food at 75.4% and Rappi at 59.99%.
Meanwhile, traditional restaurant brands like McDonald's and Burger King show minimal spontaneous recall, each at only 1.12%. Despite their established presence as global food brands, they are not strongly associated with food delivery apps specifically in the minds of Mexican consumers.
Food Delivery Insights Report in Mexico
Discover insights into Food Delivery in Mexico with TGM StatBox. Access our detailed report, including graphs and tables, to uncover the industry's trends.
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