Best Known Pet Food Brands in Indonesia 2023

The survey identifies Whiskas, Royal Canin, and Me-O as the top pet food brands among Indonesian owners, with Whiskas leading at 50% market share, followed by Royal Canin at 19% and Me-O at 12%. Additionally, 56.48% of respondents either prefer home-made options or did not specify a brand, showing a growing interest in customized diets. This trend highlights opportunities for brands to educate consumers on the benefits of balanced nutrition while acknowledging the dominance of popular commercial options. Insights into rate of popular pets in Indonesia, best channels for buying pet food in Indonesia and attitudes toward pets by age and gender in Indonesia can further enrich understanding of consumer behavior.