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TGM Global Pet Care Survey 2023, TGM Research
"What are the top 3 brands of pet food that you usually feeding your pet?"
Key Takeaways
Royal Canin is the top choice, capturing 13% of the market share. This brand's success highlights Japanese pet owners' preference for high-quality, scientifically formulated diets that cater to specific pet needs. Hill’s pet Nutrition follows with a 4% share. This brand's reputation for specialized dietary solutions, such as prescription diets and age-specific formulas, resonates well with pet owners seeking tailored nutrition for their pets’ unique health requirements. Sheba holds a 3% market share, demonstrating its appeal among pet owners who prioritize taste and quality. Known for its premium wet food offerings, Sheba attracts pet owners looking for gourmet meal options for their pets.
Get more insights by checking out most popular channels for buying pet food in Japan, motivations for choosing pet food in Japan, most popular pet services in Japan.
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