Chart
As robotic and virtual pets become more technically sophisticated, questions around their role within existing pet ownership arrangements gain commercial relevance. Whether such products are positioned as companions, substitutes, or supplementary additions depends significantly on how current pet owners perceive their practical and emotional value relative to the pets they already keep.
AI-powered chart insight: This summary is automatically generated to help you understand the chart at a glance. It is intended as an overview; view the full chart and underlying data for complete context.
Charts library
Topics library
Consumer insights, data stories and product updates as we publish them. No other mail, and one click to leave.
Roughly two emails a month.
Our team can run the study behind the story — in 60+ countries, on your question, with the data belonging to you.
Log in or create a free account to view 3 premium charts free.
Type at least two characters to search.
