40.8% of Austrians bet on lottery or games of chance.
Sports betting frequency is low, with less than 13% betting weekly.
74.6% of bettors prefer online platforms.
Winning money is the top motivation for sports betting in Austria.
Interest in real-time sports betting is significant.
When it comes to betting behaviors in Austria, recent data paints a picture of a diverse landscape with a blend of habits and motivations that reveal people’s preferences and tendencies. Lottery and games of chance, such as Powerball or bingo, topped the list, with around 41% of respondents engaging in these activities. Other forms of betting, like sit-down slots or gaming machines, were slightly less popular. However, sports betting is also a significant part of the landscape, with 39% of respondents placing bets on sporting events online or through apps. In fact, 74.6% of Austrian bettors prefer to place their sports bets online through mobile apps or websites, while others still opt for in-person betting at sportsbooks or casinos.
In Austria, sports betting habits over the past year show varied trends. While 43% of respondents maintained their usual betting frequency, 27.1% reported betting less, possibly due to shifting personal priorities or reduced interest. When examining how often people bet, there is significant variation in frequency. For many, betting remains an occasional activity—about 16.6% place bets just once a month. Meanwhile, a smaller, more committed segment bets almost daily, making up a small protion of the betting population.
Money remains the strongest motivator across the board, with 42.1% of respondents citing the hope of winning as a key reason to bet. However, the thrill of betting itself and the added excitement it brings to watching sports also resonate, noted by about 25.7% of bettors.
There’s also a clear interest in real-time betting, with 55.4% of Austrians expressing a desire to bet as they watch sports. This high interest points to the importance of in-the-moment experiences, where bettors feel more engaged when they can place wagers in sync with the live action.
*Disclaimer: The information provided by TGM StatBox is intended for general informational purposes only. TGM StatBox does not assume liability for the completeness or accuracy of the information provided. Due to frequent updates, statistics may be more current than mentioned in the text. Please independently verify the information and consult experts as needed.
Connect with our expert team for immediate assistance or comprehensive market analysis. We are always ready to support your business needs.