About this report
See how pet ownership fits into everyday life for consumers in Turkey. The TGM Turkey Pet Care Report 2026: Ownership & Lifestyle Trends examines ownership behaviors, care routines, lifestyle patterns, and the relationship between people and their pets.
Drawing on responses from 702 consumers in Turkey, surveyed by TGM Research between 03 and 08 December 2025, the report helps pet brands, retailers, service providers, marketers, investors, and strategy teams understand the people behind category demand. These insights can inform segmentation, positioning, service design, product development, and communication with different groups of Turkish pet owners.
What's inside
Pet Ownership in APAC
Pet Ownership Rates
Kinds of Pets Owned
Most Popular Pet Type
Dog Ownership
Cat Ownership
Sources of acquiring their pets
Trends in Pet Humanization
The bond between human & pets
Key benefits associated with having a pet
The primary obstacles associated with pet ownership
Trusted Information Channels for Quality Pet Care
Beyond Pet Care: What Pet Owners Love to Do
Pet Ownership & Lifestyle Insights in Turkey 2026
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