About this report
Understand Vietnam’s pet care market through the lifestyles and behaviors of the people driving it. The TGM Vietnam Pet Care Report 2026: Ownership & Lifestyle Trends explores ownership patterns, everyday care, household dynamics, and the relationships consumers have with their pets.
Based on responses from 796 consumers in Vietnam, collected by TGM Research between 23 September and 06 October 2025, the report provides brands, retailers, service providers, marketers, investors, and strategy teams with practical consumer context. Use the findings to improve segmentation, targeting, positioning, product development, and market planning across Vietnam’s evolving pet care landscape.
What's inside
Pet Ownership in APAC
Pet Ownership Rates
Kinds of Pets Owned
Most Popular Pet Type
Dog Ownership
Cat Ownership
Sources of acquiring their pets
Trends in Pet Humanization
The bond between human & pets
Key benefits associated with having a pet
The primary obstacles associated with pet ownership
Trusted Information Channels for Quality Pet Care
Beyond Pet Care: What Pet Owners Love to Do
Pet Ownership & Lifestyle Insights in Vietnam 2026
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