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TGM Global Travel Survey 2023, TGM Research
What are your lodging preferences when traveling for leisure?
"Key Takeaways
Turkish travelers exhibit diverse accommodation preferences across age groups and genders. Premium accommodations are particularly popular, with 50% of travelers aged 55-64 opting for 4 or 5-star hotels. This preference is more pronounced among females (45%) compared to males (33%). The younger demographic also shows a strong inclination towards upscale stays, with 36% of those aged 18-24 and 33% of the 25-34 age group favoring deluxe 3 or 4-star options. Budget-friendly accommodations appeal more to younger travelers, particularly those aged 18-24 (27%) and females (27%). However, this preference for economical stays decreases significantly in older age brackets. Interestingly, the choice for villa, condo, or home stays remains minimal across all age groups and genders, Visit our insights into typical travel companions for Turkish travelers, favored travel styles of Turkey's citizens, and main considerations for Turkish citizens when planning overseas trips, planning priorities for international travel by age and gender in Turkey, top travel requirements for Turkish citizens, and popular travel activities for Turkish citizens.
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