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TGM Global Travel Survey 2023, TGM Research
"What activities do you usually do while traveling?"
Key Takeaways
Germans heavily engage in beach and leisure activities, with 64% favoring these experiences while traveling. This preference highlights a strong inclination towards relaxation and enjoyment in natural settings among German travelers. Cultural and gastronomic activities are also popular, attracting 41% of German travelers. This trend underscores a significant interest in exploring local cultures and cuisines, reflecting Germans' desire for immersive travel experiences. Nature and adventure activities appeal to 43% of Germans, indicating a robust interest in outdoor and adventurous experiences. This preference suggests a growing trend towards active and exploratory travel among Germans.
For more insights into global travel trends, explore our resources on overseas travel plans, most popular air travel destinations among Germans, and top travel requirements for German travelers.
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