TGM Saudi Arabia Travel Insights Report 2025 explores how Saudi travelers plan, book, and enjoy their holidays. Collected from a nationally representative sample of 1,000 individuals aged 18–55+, the data is part of a larger global research project covering 21 markets and conducted by TGM Research through online surveys.
The report provides structured insights into each step of the leisure travel experience, including decision drivers, preferred booking methods, accommodation types, and types of trips taken, offering valuable input for businesses targeting the Saudi travel sector.
Top domestic and international destinations for Saudi Arabian travelers
Seasonal travel patterns and trends shaping 2025 plans
How age, trip purpose, and travel intent influence Saudi Arabian destination choices
Primary discovery sources used by Saudi Arabian travelers
Platform comparison: search engines, social media, influencers, and travel blogs
The role of social media in Saudi Arabia's early travel planning phase
Preference for self-planned vs. agency-arranged travel among Saudi Arabians
Popular booking channels and platforms in Saudi Arabia
Insights into how Saudi Arabian travelers weigh convenience, trust, and control
Most preferred accommodation types for Saudi Arabian travelers
Influence of budget, travel style, and trip purpose on lodging choices
Shifts in Saudi Arabia from traditional hotels to alternative stays
Top travel styles among Saudi Arabians: relaxing, adventurous, cultural, etc.
Most enjoyed activities by Saudi Arabian travelers
Experience preferences by age, trip type, and travel intent in Saudi Arabia
Saudi Arabia Travel Report 2025
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