Chart

How Home & Living Shoppers Bought Household Goods by Gender in Vietnam 2025

Log in to unlock

No account? Sign up free — new members get 3 premium charts to view.

Insights

Key Takeaways

Online and In-Store Purchase Behaviour Among Home & Living Shoppers by Gender

In Vietnam, household goods such as garbage bags and cleaning supplies occupy a distinct position in consumer purchasing routines, as they combine frequent replenishment needs with relatively low purchase complexity. Understanding how Home & Living shoppers navigate both physical and digital channels for these products is commercially relevant for retailers and brand planners alike.

AI-powered chart insight: This summary is automatically generated to help you understand the chart at a glance. It is intended as an overview; view the full chart and underlying data for complete context.

Related report

Would You Like to Know More?
Explore Our E-commerce Report

Charts library

Further Recommended E-commerce Statistics

Statbox vector
The briefing
New data, in your inbox

Consumer insights, data stories and product updates as we publish them. No other mail, and one click to leave.

Roughly two emails a month.

Research services
Have a question our newsroom hasn't answered? Ask it directly.

Our team can run the study behind the story — in 60+ countries, on your question, with the data belonging to you.