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TGM Global Travel Survey 2023, TGM Research
What are your lodging preferences when traveling for leisure?
"Key Takeaways
Budget-friendly accommodations are the most favored choice, especially among younger travelers aged 18-24, with 38.6% indicating a preference for this option. This trend remains relatively stable, with 35.0% of those aged 35-44 and 37.4% of those aged 45-54 also favoring budget options. However, males show a slightly higher inclination for budget accommodations at 36.7% compared to 35.2% for females. In contrast, the preference for deluxe accommodations (3 or 4 stars) shows an increasing inclination among older age groups, peaking at 38.0% for individuals aged 55-64. Premium options (4 or 5 stars) attract a modest segment, notably 22.2% among 18-24-year-olds, with a slightly higher preference from females at 21.9% versus 19.7% from males. Dicover more information on preferred sources for exploring new destinations by age globally, best known airline brands worldwide, and favored travel companions of global respondents.
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