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Most Used Booking Channels by MENA Travelers 2025

Most Used Booking Channels by MENA Travelers 2025

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TGM StatBox. (2025). Most Used Booking Channels by MENA Travelers 2025. TGM StatBox.
Chart Details
Data Source: TGM Global Travel Insights 2025, TGM Research.
Country: MENA
Type of survey: CAWI
Number of respondents: 5000
Age group: 18-55+
Published date: 2025
Survey Question: "How do you book your travels?"
Key Takeaways
At 64%, MENA has the lowest rate of online travel booking among the four regions surveyed, indicating that offline channels still hold strong. This reliance on agencies may stem from factors like language barriers, limited access to local online platforms, and a continued preference for tailored, luxury travel experiences, particularly among Gulf Cooperation Council (GCC) travelers. The slower digital transition could also reflect regional disparities in digital literacy.

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MENA Traveler Insights Report

MENA Traveler Insights Report

MENA Traveler Insights Report

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