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TGM Global Travel Survey 2023, TGM Research
"Which source of information are you using most often when it comes to learning about new destinations?"
Key Takeaways
Young Belgians aged 18-24 predominantly use Instagram (40%) to discover new travel destinations, with a similar trend among 25-34-year-olds (41%). In contrast, the 55-64 age group shows a preference for travel company websites, with 67% relying on these sources for detailed information.
TripAdvisor remains a staple across all age groups, particularly for those aged 35-44 (41%) and 45-54 (43%), proving its value as a trusted platform for travel reviews and recommendations.
For more insights, discover related statistics on preferred sources for travel inspiration in Belgium, Belgians planning overseas travel, motivations for international travel in Belgium.
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