Preferred Travel Styles Among Latin American Travelers 2025

Latin American travelers echo the global craving for rest, with 51% choosing relaxation as their top style. Cultural trips are chosen by 17% respondents, suggesting that heritage, festivals, and regional pride are strong travel motivators, from Día de los Muertos in Mexico to Incan routes in Peru. The relatively low interest in adventure travel is surprising for a region rich in natural playgrounds. This could be influenced by accessibility or safety concerns. What emerges is a portrait of a traveler who seeks emotional connection over thrill, often blending cultural immersion with restorative escapes.