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Key Shifts in Society's Attitude Toward Pets in Thailand 2026

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Insights

Key Takeaways

Convergence in Pet Normalisation Across Ownership Groups

As pets become more integrated into daily life in Thailand, societal attitudes toward their role are under increasing scrutiny. The boundaries between pets as companions and pets as family members are being tested across public spaces, workplaces, and digital culture, making the social dimension of pet ownership a relevant lens for consumer behaviour analysis.

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