Top-of-Mind Ride-Hailing Brands in LATAM 2024

Top-of-Mind Ride-Hailing Brands in LATAM 2024

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TGM StatBox. (2025). Top-of-Mind Ride-Hailing Brands in LATAM 2024. TGM StatBox.
Chart Details
Country: LATAM
Type of survey: CAWI
Number of respondents: 772
Age group: 18-55+
Published date: 2025
Survey Question:

"When thinking of ride-hailing applications operating in your country, which companies come to your mind first?"

Key Takeaways

In Latin America, Uber stands out as the most recognized and widely used ride-hailing service, with 82.1% of users naming it first. This aligns with global trends, where Uber often dominates the ride-hailing market due to its extensive network, user-friendly app, and robust service offerings. Didi, a Chinese ride-hailing giant, follows as the second most recognized brand in LATAM, with 34.05% of users mentioning it first. Didi has made significant inroads into the Latin American market, expanding its presence by offering competitive pricing and promotions, which has helped it establish a foothold in the region.

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Ride-Hailing Insights Report in LATAM

Ride-Hailing Insights Report in LATAM

Ride-Hailing Insights Report in LATAM

Discover insights into ride-hailing in LATAM with TGM StatBox. Access our detailed report, including graphs and insights, to uncover the industry's trends.

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