The TGM Global Ride-Hailing Insights Report 2024 explores how consumers around the world engage with ride-hailing services in an era of mobility. Covering 34 countries, this report reveals key behavioral trends, usage frequency, and the motivations behind app selection across diverse markets. From daily commuters to occasional riders, our findings highlight the shifting expectations and experiences of users globally.
The insights are based on an online survey conducted by TGM Research between June and July 2024, using a mobile-first methodology (CAWI). The study gathered responses from 3,000+ participants aged 18 to 55+, ensuring broad demographic and geographic representation to support informed business decisions in the ride-hailing space.
About the Study
Weekly Activity Snapshot
Ride-Hailing Usage Frequency
Private Car Ownership by Age & Gender
Top Reasons for Using Ride-Hailing Apps
Gender and Age Differences in Motivation
Top Factors When Choosing a Ride-Hailing App
Regional Variations in Influencing Factors
Gender and Age-Based Preferences
Top-of-Mind Ride-Hailing Brands
Most Frequently Used Ride-Hailing Apps
Differences by Region, Gender, and Age
Global Ride-Hailing Insights Report
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