Ride-hailing services in South Africa offer urban commuters a convenient and flexible alternative to private vehicle ownership and traditional public transport. Understanding how frequently different demographic groups use these platforms helps service providers and mobility brands tailor pricing, promotions, and capacity planning to match real demand patterns. Gender-based usage data is particularly valuable for targeting marketing efforts and improving service accessibility. Across both male and female respondents, usage patterns show broad engagement with ride-hailing, though notable differences exist at the most frequent and non-user ends of the spectrum.
