41.5% of respondents are 'very likely' to travel overseas.
Cost and affordability are the top priorities for travelers.
Relaxation and discovery trips preferred by 81.9% of travelers.
67% of travelers book trips through the internet.
Websites of travel companies are primary sources for travel information.
Global Travel Report 2023
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People worldwide are embracing the opportunity to explore new places, with 69% of respondents across 21 countries eager to travel internationally. This surge in travel intentions paints a vibrant picture of a world ready to explore beyond borders once again.
Financial considerations play a crucial role in travel planning, with 41% of travelers keeping a keen eye on their budgets. However, it's not just about saving money—29% are prioritizing free time to relax, highlighting a desire for balance between exploration and relaxation. Additionally, 28% are drawn to local culture and history, suggesting a growing trend more immersive and authentic experiences.
The way people plan their trip is changing, blending modern technology with traditional expertise. 67% of travelers prefer the convenience of booking online, while 33% value the personal touch and expert guidance of travel agencies. In terms of planning their itineraries, 51% prefer to organize trips independently, while others rely on travel professionals or choose a combination of both
A mix of relaxation and discovery is the dominant travel style, particularly among older travelers, with 91% of the 55-64 age group favoring this approach. Travelers are increasingly moving away from fast-paced, checklist-style tourism in favor of immersive experiences that balance relaxation with cultural exploration. This trend could lead to a greater emphasis on slow travel or extended stays, allowing for deeper engagement with local cultures.
Emirates (8.8%), renowned for its luxury services, and Ryanair (8.1%), popular for budget-friendly options, are neck and neck in terms of popularity. This split reflects the diverse needs and preferences of today’s travelers, with some prioritizing comfort and luxury, while others focus on affordability and practicality. Turkish Airlines rounds out the top three at 5.6%, benefiting from its strategic position as a gateway between East and West.
Travel company websites remain a top choice for 40% of planners, providing easy access to valuable information. Social media platforms like Facebook and Instagram influence 23% of travelers, contributing to the rise of 'Instagrammable' destinations and experiences. Additionally, TripAdvisor remains a trusted source, with 27% of travelers consulting peer reviews before making decisions.
*Disclaimer: The information provided by TGM StatBox is intended for general informational purposes only. TGM StatBox does not assume liability for the completeness or accuracy of the information provided. Due to frequent updates, statistics may be more current than mentioned in the text. Please independently verify the information and consult experts as needed.
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