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"What are the top three reasons you chose your mostused food delivery app?"
Key Takeaways
In Indonesia, food delivery app preferences are shaped by a clear set of priorities, starting with brand trust, which leads as the top reason for app choice—cited by 37.4% of users. Consumers tend to stick with platforms they recognize and feel confident using. Speed of service comes next, with 19.3% valuing fast acceptance and order processing, followed by competitive pricing at 16.3%. These top three factors suggest that reliability, efficiency, and affordability are key to earning user loyalty in the Indonesian market.
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