Ride-hailing services offer urban commuters, occasional travelers, and those without personal vehicles a flexible and convenient transportation option. Understanding how different age groups engage with these services helps providers and city planners better allocate resources, target promotions, and design features that match real usage patterns. Younger adults tend to integrate app-based transport into their daily routines more readily, while older adults often rely on it far less frequently or not at all. These generational differences carry practical implications for ride-hailing platforms looking to grow their user base or retain high-frequency riders across Canada.
