Ride-hailing services in Kenya offer urban commuters a convenient and flexible alternative to traditional transport, connecting passengers to drivers through mobile apps with real-time tracking and cashless payment options. Understanding how frequently different groups use these platforms helps service providers tailor pricing, promotions, and driver availability to match actual demand patterns. Across both male and female respondents in Kenya, usage frequency varies considerably, from multiple weekly trips to complete non-use, revealing a market that still has meaningful room to grow among occasional and non-users.
