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"What barriers or obstacles do you face in adopting a more sustainable lifestyle?"
Key Takeaways
Cost remains the steepest hill on Austria’s path to sustainability: 51.7% of respondents flag high prices as their main barrier. Despite the country’s progressive environmental image, affordability divides intent from action. Renters unable to install solar panels (23.6%) and those facing gaps in public transport (23.1%) reveal how structural limits compound personal effort. Even as Austria expands rail and clean energy access, many still find sustainable options either unavailable (20.9%) or too time-consuming (20.8%) to fit daily life. Behavioral inertia also plays a role: nearly 15% cite ingrained habits, and over 13% say they simply don’t know where to start. What emerges is a pattern: Austrians want to act, but systems and economics aren’t fully aligned with that intent.
Find out more through related statistics on Level of Concern About Climate Change Among Austrians, Ways Austrians reduce carbon footprint, and Level of Interest in Adopting Sustainable Practices and Climate Change Issues Among Austrians.
Austria Sustainability Insights Report 2024
Explore the latest Austria insights on sustainability with TGM’s 2024 report series. Access data on behaviors, challenges, and motivations across 30+ markets.
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