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"What are your primary reasons for using food delivery applications?"
Key Takeaways
In Europe, food delivery app usage is largely shaped by convenience and lifestyle preferences. The top motivation is simply to avoid cooking, followed by saving time on meal prep and cleaning—practical needs that align with busy modern routines. Many users also turn to delivery apps to satisfy specific cravings or when they're feeling unwell and prefer not to go out. Overall, for European users, food delivery is less about urgency or grabbing a deal, and more about simplifying daily life and enjoying comfort with minimal effort.
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