Topic
APAC consumers use food delivery apps for convenience during busy schedules.
GrabFood is a popular food delivery service in the APAC market.
63.8% of users turn to these apps at least once a week.
About this topic
With 63.8% of users turning to food delivery apps at least once a week, these services have become essential in the APAC region, driven by convenience and the desire to save time. In fact, 32.92% of users cite their busy schedules as the main reason for using food delivery, while 29.78% rely on it to skip the time-consuming tasks of cooking and cleaning. It's not just about efficiency, though—many turn to food delivery to satisfy specific cravings.
With a 47% brand recall, GrabFood leads the food delivery market in Southeast Asia, particularly in countries like Vietnam, Thailand, and the Philippines. GrabFood has become deeply integrated into the daily lives of Thai and Vietnamese consumers. Foodpanda also plays a significant role in the region, competing closely with GrabFood in the Philippines. Meanwhile, newer players like ShopeeFood in Vietnam and Go-Food in Indonesia are steadily gaining popularity by catering to local tastes with quick and reliable services.
*Disclaimer: The information provided by TGM StatBox is intended for general informational purposes only. TGM StatBox does not assume liability for the completeness or accuracy of the information provided. Due to frequent updates, statistics may be more current than mentioned in the text. Please independently verify the information and consult experts as needed.
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